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This shade has purple tones and will be best for someone with cool toned or olive toned skin. Warm toned people should probably avoid this color. You should also not use this color if your eyebrows are lighter than dark brown.
Many reviewers state that this color is lighter than black, and is more of a dark red/burgundy color. Keep this in mind. Also, use a deep conditioner for color-treated hair since purple tones fade quickly.
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This Shade in Real LifeEdit